Unleash your kids' creativity as they make their own designs for open-ended fun! It is perfect for beginner builders and helps to develop a better understanding of STEAM (science, technology, engineering, arts, and math subjects). As they click the parts together and discover how the building system works, they strengthen their hand-eye coordination, fine motor and problem-solving skills, and spatial awareness. Age 5yrs+. Distributed in New Zealand by Holdson.